Microsoft Advertising SDK for Windows Phone
After you've registered your application and created ad units for it in pubCenter, you'll need to download the Microsoft Advertising SDK for Windows Phone. The SDK comes with extensive documentation explaining code integration--the Help system you're reading now is designed to guide you through working with the pubCenter tool.
The SDK is housed on MSDN. Download the Microsoft Advertising SDK for Windows Phone.
If you have a Windows Phone Dev Center account, you must use Windows Phone Dev Center to create your mobile application and new mobile ad units. Visit the Windows Phone Dev Center to learn more.
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