When you advertise using Bing Ads, your search ads can appear on the search results page on websites throughout the world. These sites can include Bing, AOL, and Yahoo owned and operated sites as well as Bing, AOL, and Yahoo syndicated search partner sites. (Syndicated search partner sites are sites that use Bing and Yahoo search results.) For more information, see About ad distribution.
Bing publishes search ads on domains that show content relevant to specific countries/regions in a specific language. The following table shows those countries/regions, the Bing domain, and the ad language you need to use in order for your ad to display on those domains.
|Country/region||Bing domain||Supported ad language(s)|
|Hong Kong||Bing.com/?cc=hk||Traditional Chinese|
Keep in mind ...
Your business does not need to be in one of the countries/regions listed above to advertise with Bing Ads. For example, if you have a business in Morocco and want to advertise in Europe, sign up for a Bing Ads account (choosing Morocco as your "business location") and use ad language and targeting options to make sure that the right people are seeing your ads.
Let us know on the Bing Ads Feature Suggestions Forum, and we'll keep everyone posted as we roll out Bing Ads to new markets.