Bing Shopping Campaigns are now available to all US advertisers
Bing Shopping Campaigns (BSC) are a new campaign type in Bing Ads that makes advertising your products from the Bing Merchant Center store easier than ever. You can easily organize, track, and optimize your Product Ads directly in Bing Ads with BSC and be able to:
Save columns, save time
You no longer have to manually add, remove, and change the order of columns in the table every time you want to see your data that way. You can:
If you need access to Help, click the gear icon in the upper-right corner of Bing Ads. We’ve removed the link to Help from the right edge of the page.
New video series: Get results with Bing Ads
Are you just getting started with Bing Ads? Meet small-business-owners Paul and Sarah and learn how to:
No question, managing an online advertising campaign takes time! But Bing Ads can give you some of that time back. With our new automated rules, there are many tasks you can have Bing Ads do for you automatically. Here are just a few examples of tasks you can automate:
Edit existing insertion orders
Are you a monthly invoice customer? If so, you'll be happy to learn that you can now make changes to an existing insertion order's start date, end date, and budget. Learn more
We’ve increased some key online advertising limits. You can now have up to 20,000 keywords per ad group, up to 20,000 negative keywords per ad group, and up to 20,000 negative keywords directly associated with a campaign. For all the limits, see the table at the bottom of How should I organize my accounts and campaigns?
New features and updates to Bing Ads for iOS 1.1 (English-speaking markets only)
Bing Ads has a new Home page
The Bing Ads Home page gives you a concise view of your account with the information that matters most to you in one single place. You can review: