Sign up for a Bing Ads account

Sign up for a Bing Ads account

Use an existing email address or new email address (Microsoft account) to sign up for Bing Ads. Sign Up

Signing up with Bing Ads is free and you can do it at any time by visiting Bing Ads sign up. All you need is an existing email address or you can create a new email address (a Microsoft account), along with a few details about your business to get your Bing Ads account up and running.

Use an existing email address to create an accountexpando image
  1. Go to the Bing Ads sign up page and enter an existing email address. Click Check availability to check if your email address is available to use.

    If you have an email address you already use to sign in to Microsoft products (like Skype or Xbox LIVE), all you need to do is sign in and the transition will be complete. If you’ve never used this email to sign in to a Microsoft product, you’ll be able to sign up for a new account.

  2. Click Next.
  3. Sign in to Bing Ads.
  4. Enter Bing Ads account info.

    Create Bing Ads account

  5. Click Create Account.
  6. After you’ve created your Bing Ads account, you can set up your campaign by importing from Google AdWords or by creating a new campaign. You can also skip this step and click Continue.
  7. Enter your billing and payment information and click Next. You can also skip this step and enter your billing and payment information later by clicking Skip.

You're now signed in to Bing Ads!

Create a new email address and then create an accountexpando image
  1. Go to the Bing Ads sign up page and select Create a new email address and click Next.

    A Microsoft account is an email address and password you use to sign in to Microsoft services or devices. If you use an email address and password to sign in to services like Skype, Xbox LIVE, or Outlook.com, you already have a Microsoft account.

  2. Enter information for the new account.
  3. Click Create account.

    You'll be taken to the Bing Ads Create Account page directly after creating your new Microsoft account and will already be signed in with your new account.

  4. Enter Bing Ads account info.

    Create Bing Ads account

  5. Click Create Account.

    You'll be taken to the Bing Ads Create Account page directly after creating your new Microsoft account and will already be signed in with your new account.

  6. After you’ve created your Bing Ads account, you can set up your campaign by importing from Google AdWords or by creating a new campaign. You can also skip this step and click Continue.
  7. Enter your billing and payment information and click Next. You can also skip this step and enter your billing and payment information later by clicking Skip.

You're now signed in to Bing Ads!

What's next? How about learning how to import a campaign from AdWords or other programs?

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