Instant reports: Download your Campaigns performance data

Instant reports: Download your Campaigns performance data

Find out how to download your Campaigns page statistic table as a report.

To get an instant report on campaign or ad group performance, download the statistics table found on most tabs on the Campaigns page.

Tables are downloadable on these tabs: Ads, Keywords, Audiences, Ad Extensions, Auto Targets, Change History, Dimensions and Competition. Each download provides a different breakdown of basic campaign statistics in a .csv or Excel file, to conveniently share the information or to use for further analysis.

  1. On the Campaigns page, under All Campaigns on the left, click the campaign you want to learn about.
  2. Click the tab—for example, Ads, Keywords, Audiences or Ad Extensions—for the type of table that you want to download.
  3. If you want, customize the data shown in the table—for example, using columns and filters, segments, and the date range.
  4. Click Download and then select the Format and Segment of the report.
  5. Click Download.
Notes
  • Downloading tables from the Campaigns page is a quick way to get basic reports. For a greater selection of reports, or more detailed ways to dig into your data, create reports from the Reports page.

  • Because of number rounding that occurs in most computing functions, the decimal values shown in the total line might differ from tab to tab.

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