Share reviews on your ad

Share reviews on your ad

Add reputable third-party reviews to your ad with a Review Extension.

Potential customers like to know about other customers’ experiences when searching for products or services. Share positive reviews from a reputable third-party source about your website in your ads with a Review Extension. You can paraphrase or use an exact quote from the source.

Review Extensions

Each campaign and ad group can have up to 20 Review Extensions associated with it. As with other extensions, the Review Extension won’t always show with your ads. You can add a Review Extension for free and when customers click on it, they’ll be directed to a third-party review source.

Availability: All Bing markets, except for China.

Important

All reviews and review sources must adhere to our Review Extension policies.

How do I create a new Review Extension? expando image
  1. Click Campaigns at the top of the page.
  2. Click the Ad Extensions tab.
  3. If not already selected, click Review Extensions and select Campaign or Ad group.
  4. Click Create ad extension.
  5. Select the campaign or ad group you want to add the extension to.
  6. Click Add new review.
  7. Enter the Review Extension details and click Save.
How do I associate an existing Review Extension to a campaign? expando image
  1. Click Campaigns at the top of the page.
  2. Click the Ad Extensions tab.
  3. If not already selected, click Review Extensions and select Campaign or Ad group.
  4. Click Create ad extension.
  5. Select the campaign or ad group you want to add the extension to.
  6. Select the Review you want to add and click on the >> icon.
  7. Click Save.
How do I edit an existing Review Extension? expando image
  1. Click Campaigns at the top of the page.
  2. Click the Ad Extensions tab.
  3. If not already selected, click Review Extensions and select Campaign or Ad group.
  4. Find the Review Extension you want to edit and then select the checkbox to its left.
  5. Click Edit and select Edit an extension.
  6. Make your changes and click Save.
How do I delete an existing Review Extension?expando image
  1. Click Campaigns at the top of the page.
  2. Click the Ad Extensions tab.
  3. If not already selected, click Review Extensions and select Campaign or Ad group.
  4. Find the Review Extension you want to delete and then select the checkbox to its left.
  5. Click Edit and select Delete association.
How do I add a Review Extension to multiple campaigns or ad groups? expando image

You can easily add an ad extension to multiple campaigns or ad groups with a few simple clicks.

  1. Click Campaigns at the top of the page.
  2. Click the Ad Extensions tab.
  3. If not already selected, click Review Extension.
  4. Click Create ad extension.
  5. Select the campaign(s) or ad group(s) you want to add the extension to and click Done.
  6. Select the available Review Extensions and click Save.

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