Microsoft Advertising Help

What's new in Bing Ads?

Each release of Bing Ads offers new and enhanced features designed to help you connect with your target customers, boost campaign performance, and improve your ROI. Here's the latest!

Each release of Bing Ads offers new and enhanced features designed to help you connect with your target customers, boost campaign performance, and improve your ROI.

Here's the latest!

Update: April 2013
FEATURE Description
Top vs. other column Keyword performance reports now include the Top vs. other attribute column, so you can see where your ad is displayed on webpages. See What is "ad position" for more details.
Status fields in keyword performance reports Keyword performance reports now include keyword, ad group, campaign, and account status information.
New Learn series In our new Learn series, we show you how a local Ski and Surf shop, new to online advertising, created an ad and then got it running on the Yahoo! Bing Network.
Update: March 2013
FEATURE Description
What's New Video - March 2013 A quick video overview of the new and updated features for March. Watch video
Help opens in a separate browser window We’ve changed Help so that it appears in its own browser window and is always available when and where you need it. You’ll also find direct links to the Community and Support sites where you can get additional help, and share your comments and questions on the Bing Ads forums and blogs.
Time zones in reporting You can now select a specific time zone to get accurate reporting data for a selected date range. You find more details in How time zones are related to your campaigns and your reports.
New ad extension report The new ad extension details report gives you detailed performance data for your sitelink extensions. See Create a performance report for details on creating an ad extension details report.
Update: February 2013
FEATURE Description
What's New Video - February 2013 A quick video overview of the new and updated features for February. Watch video
Improved targeting With this release, targeting works the way you expect: We look at your campaign and ad group settings, and if there is no conflict, we use both. If there is a conflict, we use your ad group settings. If you use targeting in your campaigns, you should check out this blog post for more information.
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